District Amroha lies in the west of Moradabad district and adjoining districts are Hapur, Sambhal & Bulandshahr, Bijnor. Prior to Amroha this district is known as Jyotiba Phule Nagar

The district was created on 24th April 1997 in the memory of famous social reformer Sant Mahatama Jyotiba Phule by combining Amroha, Dhanora & Hasanpur Tehsils of Moradabad district vide UP Gazette no. 1071/1-5-97/224/sa-5 dated 15/4/1997 whose head office is situated in the ancient city Amroha. The majority of the population of the district depends on agriculture besides the cottage industry like manufacturing of musical instruments-Dholak and its variants and handicrafts, readymade garments. The wooden handicraft and musical cluster are spread in and around J.P. Nagar (Amroha) city. Jai Om Nagar, Danish Manden, Begum Sarai, Chebra, Transport Chauraha, Chauk, Mandi Chaub, Bara Darwaja, Mohalla Lakkda, Moh, Nal, Panwari, Bypass Road etc. Amroha city & nearby villages are mainly involved in the wooden handicraft activity. Some of the industries in Amroha include cotton & textiles and the small-scale production of cotton cloth, hand-loom weaving, pottery making and sugar milling. The secondary ones are carpet manufacturing, wood handicrafts and dholak manufacturing.

The district consists of 1133 villages, 4 Tehsils, 8 Blocks & 11 Police Stations. Its geographical area is 2470 Sq. Km. Extending from Latitude 28° 54’ North to 39° 6’ North and Longitude 78° 28’ East to 78° 39’ East. The maximum & minimum height from sea level are 240ft. & 177ft. respectively. In the north of the district lies District Bijnor, Sambhal is in the south, Moradabad is in the east and in the west are situated districts Hapur, Ghaziabad & Bulandshahr. Ganga river separates it from district Hapur, Ghaziabad & Buland Shahar.

Amroha is mix of agriculture and industry-based economy. It has fertile land, as well as industry. The main industries of Amroha are Wood Handicraft, Chemical, Readymade garments, metal craft etc. Mangoes, Mint farming and Dairy products are also famous from district.

The majority of the population of the district depends on agriculture besides the cottage industry like manufacturing of DHOLAK & KATHOLI, Handloom works are also taken up in Amroha, BEEDI in Naugaon Sadat & Cloth weaving is now taken up in Bachraun. Milk & dairy products are attracting the attention of the peoples in villages and they are being associated with it by Cooperative Societies etc. are included in other manufacturing industries as per below table: Amroha has two industrial area Gajraula-1 & Gajraula-2 and their details are mentioned below:

Out of total population of 18,40,221 (2011 census), ~8,20,000 are working population. Out of total working population, 40% are working in other industries, 44% are cultivators and agricultural labourers and 15% are household & industry workers.

The total export from Amroha is approximately INR 787.81 Crore for the period September 2020 to November 2021. The following table depicts the value of export of major products from Amroha:

There are no specific clusters in Amroha district. The wooden handicraft and musical cluster is spread in and around J.P. Nagar (Amroha) city. Jai Om Nagar, Danish Manden, Begum Sarai, Chebra, Transport Chauraha, Chauk, Mandi Chaub, Bara Darwaja, Mohalla Lakkda, Moh, Nal, Panwari, Bypass Road etc. Amroha city & nearby villages are mainly involved in the wooden handicraft activity. District has a long old tradition of Dholaks, and Other Musical Instruments are being manufactured by the local artisans which has been preserved through intergenerational transfer of skills from one generation to another & these are distinctively known for their quality. Moreover, Amroha city and nearby villages are also involved in allied handicrafts industry, products such as wooden lamps, flowerpots, trays, mugs, chooree & other small decorative items are made from the byproducts generated during the manufacturing of Wood based Musical items.

The Product of woodwork may be divided into three categories: Musical Items: Dholak, Violin, Guitar, Manjheera etc Decorative Items – Wall Hanging Lamp, Wall Panel, Mirror Stand, Frames, Jaali, Patterns, Light Fixtures, Candle Stand, and Photo stand etc. Utility Items- The creations of wood include Wooden Boxes, Jewellery Boxes, Tea Boxes, Coffee Boxes, Incense Boxes, Game Boxes, Candle Holders, Paper Rack, Pen Holders, Paper Cutter, Coasters Sets, Ashtrays, Wooden Jewellery, Smoking Pipes, Door Handles, Walking Sticks, pizza tray, Nautical tables and other such items which are very useful in our daily life.

There is NO G.I. Tag applied by cluster stake holders for Amroha District. ;

► Artisan
► Manufacturer (Karkhanedaar)
► Raw Material Suppliers
► Exporter/Trader

Following are principal Industry Associations/SPVs that are working for the development:
► Indian Industries Association ;

HS codes under which the product is exported from the state.

The export scenario of India and Uttar Pradesh have been analysed basis the export statistics of HS codes 442199 under which Wood Items are exported. Top Countries importing from India are:- USA, Germany, Netherlands, UK, Australia, France, Saudi Arabia, Canada, Denmark, Spain, UAE, Sweden, Belgium, Italy, New Zealand. Top Countries Exporting from Uttar Pradesh are: USA, Germany, Netherlands, UK, Australia, France, Saudi Arabia, Canada, Denmark, Spain, UAE, Kenya, Switzerland, New Zealand. ;

Amroha’s artisan have develop expertise in preparing Iron/ Steel based decorative and home furnishing items like Artware, Utensils and Artificial Ornaments. Basically, Amroha is inspire by Moradabad metalcraft industry which is just 45 KM from District.

At present Artisan/Manufacturer are using Iron/steel as raw material for manufacturing the products. While in finishing Silver, Brass coating is being use, this method is helpful in reducing the final price and opening the bigger market segment. MRP is playing measure role when Iron/Steel is being use as raw material in comparison to other base material. Aluminum is mainly being use of portable/foldable table, chair, photo frames etc.

The following are the key products manufactured in the cluster: 1. Artware: It consists of table lamps, lanterns, flower vases, stationery items, photo frames, and multiple decorative items. These artware are made from mix of Brass, Aluminium, Iron, Wood, Glass, or combination of any of these depending on the nature of the finished product or the buyer’s demand. These products are mainly for international markets. 2. Utensils: Metal lamps (diya), candle stands, pooja set, idols of gods, sindoor box, etc. are the daily household utilities and have a local market. The demand for these products increases during festival times. Major buyers are form Haryana, Rajasthan, Maharashtra, and Tamil Nadu. 3. Artificial Ornaments: Bangles, Belts, artificial jewellery, etc. ;

► Artisans
► Manufacturers
► Exporters
► Financial Institutions
► District Industries Center
► Export Associations
► Export Promotion Council for Handicraft (EPCH)
► Indian Industries Associations (IIA)
► Other District Level Associations

► Indian Industries Association;

There is NO G.I. Tag applied by cluster stake holders for Amroha District.;

Amroha is exporting more than 10 type of products, which includes chemical product, Bovine Meat, Sugar product, Medicine, Articles of Glass, Articles of Iron/Steel etc.

HS codes under which the product is exported from the state. ;

Product 732690: The export scenario of World and India have been analysed basis the export statistics of HS codes 732690 under which articles of Iron/Steel are exported. Alongside are the key facts pertaining to the analysed product code. ;
Export Potential
► India's exports represent 1.6% of world exports for this product, its ranking in world exports is 17
► India exported this product to USA, UK, Thailand, Germany, Netherlands, Canada, UAE, Japan, France, ETC.
► District export for the Period of Sep-20 to Nov-21 is INR 156 Crore.

The export scenario of World and India have been analysed basis the export statistics of HS codes 761699 under which articles of Iron/Steel are exported. Alongside are the key facts pertaining to the analysed product code.;
Export Potential
► India's exports represent 1.8% of world exports for this product, its ranking in world exports is 16
► India exported this product to USA, UK, Germany, Netherlands, Canada, UAE, Italy, France, ETC.
► District export for the Period of Sep-20 to Nov-21 is INR 13.6 Crore.

Product Diversification is one of the most crucial product uplifting strategies which in turn is an important part of a product’s export. This plays a vital role in any products exports as it is a product uplifting strategy. Most artisans/Manufacturer are not bothered about changing their product range and they fail to understand that it is an integral part of comprehensive marketing. Diversification can be brought in the cluster by: 1. Development of a new products: The artisans/Manufacturer of the district should be encouraged to diversify the product categories and must be provided with enough resources to create innovative products without losing the ancestral essence of the craft. . 2. Modifications of Existing Product manufacturing process It has also been found that most of the artisans/manufacturers use no strategy for making modifications to the existing products in the light of design and fusion.